{"product_id":"9780071770804","title":"Power Sales Writing, Revised and Expanded Edition: Using Communication to Turn Prospects into Clients","description":"\u003cp\u003e\u003cb\u003eHigh-impact language for today’s lightning-fast world of sales\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003eFilled with practical writing tips, shortcuts, and examples, \u003ci\u003ePower Sales Writing\u003c\/i\u003e brings you up to date in a world where e-mail, social media, and smart phones dominate sales communication. If you’re not highly skilled with the latest communication platforms, you’re missing sales opportunities. \u003ci\u003ePower Sales Writing\u003c\/i\u003e will get you there in no time!\u003c\/p\u003e  \u003cp\u003e“Your customers can ignore your correspondence or you can read this book. It’s that simple!”\u003cbr\u003e \u003cb\u003e—Larry Winget, television personality and #1 bestselling author of \u003ci\u003eShut Up, Stop Whining \u0026amp; Get a Life\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e“If you can’t write well, you can’t sell. \u003ci\u003ePower Sales Writing\u003c\/i\u003e shows you how to be crisp, clear, and communicate at the highest levels.”\u003cbr\u003e \u003cb\u003e—Tim Sanders, author of \u003ci\u003eToday We Are Rich\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e“Can’t get enough! It’s so refreshing to find a resource that offers easy-to-use tools to help our sales teams deliver a compelling and engaging message that sets us apart from our competition.”\u003cbr\u003e \u003cb\u003e—Robin Farrell, Director of Corporate Sales Training, North America Operations, Hyatt Hotels and Resorts\u003c\/b\u003e\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":47107903226096,"sku":"9780071770804","price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780071770804_p0.jpg?v=1763636011","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780071770804","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}