{"product_id":"9780071791397","title":"Rules of the Hunt: Real-World Advice for Entrepreneurial and Business Success","description":"\u003cp\u003e\u003cb\u003ePraise for \u003ci\u003eRules of the Hunt\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e\"To say that \u003ci\u003eRules of the Hunt\u003c\/i\u003e is one of the most unusual business books I’ve ever read or reviewed would be an understatement.\"\u003cbr\u003e \u003cb\u003e—Ivana Taylor, Editor, \u003ci\u003eSmall Business Trends\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e\"I have never read a business book with so much wisdom--and so many useful ideas—on virtually every page. And all of it presented with no wasted words.\"\u003cbr\u003e \u003cb\u003e—Bob Bly, copywriter, consultant, and seminar leader\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e“An easy but powerful read that's guaranteed to give you fresh insights into entrepreneurial success.”\u003cbr\u003e \u003cb\u003e—Jill Konrath, author of \u003ci\u003eSNAP Selling\u003c\/i\u003e and \u003ci\u003eSelling to Big Companies\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e“This is a great book, full of ideas, examples, stories and rules for increased business success and profitability.”\u003cbr\u003e \u003cb\u003e—Brian Tracy, author of \u003ci\u003eMillion Dollar Habits\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e\"I love everything about this book . . . . If you are an entrepreneur or small-business owner, you can't make a better investment in your future success!\"\u003cbr\u003e \u003cb\u003e—Carol Kinsey Goman, Ph.D., speaker and author of \u003ci\u003eThe Silent Language of Leaders\u003c\/i\u003e\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e“\u003ci\u003eRules of the Hunt\u003c\/i\u003e offers insights from the heart and mind of a man who has overcome the difficult challenges of attaining business and personal success.”\u003cbr\u003e \u003cb\u003e—Wendy Weiss, founder and CEO, Weiss Communications\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e\u003ci\u003eRules of the Hunt\u003c\/i\u003e is unusual in that you won’t find any trendy advice, complex theories, or unrealistic promises. Rather, you’ll get the kind of friendly, honest and down-to-earth advice you would expect from a trusted mentor.\u003c\/p\u003e  \u003cp\u003eA successful entrepreneur with more than 30 years of experience in the trenches, Michael Dalton Johnson knows what it takes to build and run a profitable business. In \u003ci\u003eRules of the Hunt\u003c\/i\u003e, he provides invaluable insight into everything you need to know—from practical skills like negotiating, recruiting, and time management to “soft” skills like mental agility and personal growth.\u003c\/p\u003e  \u003cp\u003eHis advice will accelerate your growth and profits—delivered in a friendly, often humorous way through brief business anecdotes, short tutorials, case histories, an occasional rant, and a few horror stories. And, in true mentor form, Johnson helps you preserve both your physical and mental health during your chase for business success.\u003c\/p\u003e  \u003cp\u003eIn essence, \u003ci\u003eRules of the Hunt\u003c\/i\u003e teaches you what business schools can’t. Learn everything you need to know about:\u003c\/p\u003e  \u003cul\u003e \u003cli\u003e\n\u003cb\u003eLEADERSHIP\u003c\/b\u003e—create loyalty, inspire trust, and motivate others\u003c\/li\u003e  \u003cli\u003e\n\u003cb\u003eRELATIONSHIPS\u003c\/b\u003e—form strong bonds with customers, employees, suppliers, and investors\u003c\/li\u003e  \u003cli\u003e\n\u003cb\u003eSALES\u003c\/b\u003e—engage and excite your buyers and close more sales\u003c\/li\u003e  \u003cli\u003e\n\u003cb\u003eMARKETING\u003c\/b\u003e—identify, locate, and promote like the pros\u003c\/li\u003e  \u003cli\u003e\n\u003cb\u003eTECHNOLOGY\u003c\/b\u003e—master today’s most important tool, the Internet\u003c\/li\u003e  \u003cli\u003e\n\u003cb\u003eOPERATIONS\u003c\/b\u003e—get things done the right way to grow profits\u003c\/li\u003e  \u003cli\u003e\n\u003cb\u003eFORESIGHT\u003c\/b\u003e—avoid pitfalls and plan for future challenges before they appear\u003c\/li\u003e  \u003cli\u003e\n\u003cb\u003eSURVIVAL\u003c\/b\u003e—maintain your health and sanity while pursuing your business goals\u003c\/li\u003e  \u003c\/ul\u003e  \u003cp\u003eSuccessful entrepreneurship is both an art and a science, and in order to succeed you must know the rules. You’ll get them here.\u003c\/p\u003e  \u003cp\u003eWith \u003ci\u003eRules of the Hunt\u003c\/i\u003e, you have everything you need to outfox the competition, maintain your integrity, and actually enjoy your hunt for business success. Straightforward, easy to understand, pragmatic, and devoid of subjective theories and ideologies, \u003ci\u003eRules of the Hunt\u003c\/i\u003e simply tells it like it is. Nothing more, nothing less.\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":47148617990384,"sku":"9780071791397","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780071791397_p0.jpg?v=1763637190","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780071791397","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}