{"product_id":"9780071811170","title":"Born to Blog: Building Your Blog for Personal and Business Success One Post at a Time","description":"Launch a business and ignite a movement with a powerhouse blog!  \u003cp\u003e\u003ci\u003eBorn to Blog\u003c\/i\u003e is filled with practical, street-smart techniques and ideas to help you create and manage a winning business blog. Learn how to attract a loyal following, promote your blog, and write powerful content that generates new business.\u003c\/p\u003e  \u003cp\u003e\u003ci\u003e\"If your dream is to launch a business or publish a book, then read \u003cb\u003eBorn to Blog!\u003c\/b\u003e You'll realize the blogger way is your fastest path to success.\"\u003c\/i\u003e -- MICHAEL STELZNER, founder of Social Media Examiner and author of \u003cb\u003eLaunch\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e\u003ci\u003e\"\u003cb\u003eBorn to Blog\u003c\/b\u003e makes blogging accessible and fun for anyone. Read it, use it, and watch your business grow.\"\u003c\/i\u003e -- JAY BAER, founder of Convince and Convert and coauthor of \u003cb\u003eThe Now Revolution\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e\u003ci\u003e\"Read this book, then go blog like you were born to do so.\"\u003c\/i\u003e -- JASON FALLS, founder of Social Media Explorer and coauthor of \u003cb\u003eNo Bullshit Social Media\u003c\/b\u003e and \u003cb\u003eThe Rebel's Guide to Email Marketing\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003e\u003ci\u003e\"Blogging beginners and seasoned pros alike will find valuable advice they can put to use immediately.\"\u003c\/i\u003e -- LEO WIDRICH, cofounder, Buffer\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":47105671692528,"sku":"9780071811170","price":13.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780071811170_p0.jpg?v=1763636118","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780071811170","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}