{"product_id":"9780071817943","title":"Risk-Return Analysis: The Theory and Practice of Rational Investing (Volume One)","description":"The Nobel Prize-winning Father of Modern Portfolio Theory re-introduces his theories for the current world of investing  \u003cp\u003e\u003cb\u003eLegendary economist Harry M. Markowitz provides the insight and methods you need to build a portfolio that generates strong returns for the long run\u003c\/b\u003e\u003c\/p\u003e  \u003cp\u003eIn \u003ci\u003eRisk-Return Analysis\u003c\/i\u003e, Markowitz corrects common misunderstandings about Modern Portfolio Theory (MPT) to help advanced financial practitioners dramatically improve their decision making.\u003c\/p\u003e  \u003cp\u003eIn this first volume of a groundbreaking four-part series sure to draw the attention of anyone interested in MPT, Markowitz provides the criteria necessary for judging among risk-measures; surveys a half-century of literature (nearly all of which has been ignored by textbooks) on the applicability of MPT; and presents an empirical study of which functions of mean and some risk-measure is best for those who seek to maximize return in the long run.\u003c\/p\u003e  \u003cp\u003e\u003c\/p\u003e  \u003cp\u003e\u003cb\u003eHarry M. Markowitz\u003c\/b\u003e is a Nobel Laureate and the father of Modern Portfolio Theory.\u003c\/p\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":47076946116848,"sku":"9780071817943","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780071817943_p0.jpg?v=1763636307","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780071817943","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}