{"product_id":"9780072222876","title":"Flash 99 Good","description":"Understand the delicate balance between design and functionalityfrom the perspective of today's leading Flash gurususing this unique resource.  Featuring a bold,four-color design,and covering information architecture,typography,animation,and graphics,this valuable guide belongs in the hands of every Web designer.  \u003cbr\u003e\u003cbr\u003e\u003cbr\u003eDesign Creative \u003ci\u003eand\u003c\/i\u003e Highly Usable Flash Web Sites Within the professional Web design community,nothing is as important as attracting visitors and keeping them informed,happy,and ready to visit again.  Flash is a key player in this equation,with the capacity to either transform your Web site into an engaging one,rich with motion and life,or mire it in overwhelming design and navigational difficulties.  By exploring the relationship between the designer and usability expert,Award-winning Flash designer Kevin Airgid and widely respected information architect Stephanie Reindel present a solid program for conceiving,designing,testing,and succeeding with Flash design.  \u003ci\u003eFlash 99% Good: A Guide to Macromedia Flash Usability\u003c\/i\u003e shows you definitively how integrate eye-popping visuals with friendly,easy-to-follow navigation.  \u003cul\u003e\n\u003cli\u003eExplore key standards and theories that can best serve both designers and information architects \u003c\/li\u003e\n\u003cli\u003eAchieve optimal results with the right mix of design and usability \u003c\/li\u003e\n\u003cli\u003eReference fast facts to review material and quickly apply useful techniques to your Flash development \u003c\/li\u003e\n\u003cli\u003eDiscover expert approaches to typography,graphics,and animation \u003c\/li\u003e\n\u003cli\u003eUnderstand your target audience and define site and user goals \u003c\/li\u003e\n\u003cli\u003eTest and incorporate feedback on accessibility,usability,and design \u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cb\u003eIncludes Interviewswith:\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eKevin Lynch,Chief Software Architect,Macromedia James Baker,WDDG\u003c\/p\u003e\u003cp\u003eAndries Odendaal,Wireframe Studio Sebastien Chevrel,Second Story\u003c\/p\u003e\u003cbr\u003e  ","brand":"McGraw-Hill Companies, The","offers":[{"title":"Default Title","offer_id":47021802619120,"sku":"9780072222876","price":54.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780072222876_p0.jpg?v=1763636608","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780072222876","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}