{"product_id":"9780132104173","title":"Web Video: Making It Great, Getting It Noticed","description":"With millions of viewers looking to the Web as their source of entertainment and news, high-quality Web video is in demand like never before. Whether you’re an expert in video production or are just getting started, you need to know how to produce the best video possible for the Web and then make sure it gets seen by a wide audience.\u003cbr\u003e \u003cbr\u003eHere to guide you on everything about planning and shooting, editing, choosing a distributor, marketing your video, and making a profit, author and producer Jennie Bourne takes you through the steps to getting your video from concept to prominence on the Web.\u003cbr\u003e \u003cbr\u003eWeb Video gives you practical, step-by-step instruction and advice from top experts in the field, with hands-on projects and footage available for download at the author’s Web site, www.webvideobook.tv. You’ll learn everything you need to know to create great video, get it noticed, and make it pay off, including:\u003cbr\u003e \u003cbr\u003e \u003cul\u003e \u003cli\u003eWeb video production techniques for a variety of genres, including events, interviews, how-tos, video blogs, and news and dramatic shows\u003c\/li\u003e \u003cli\u003eWhat it takes to make your video a viral hit on the Web\u003c\/li\u003e \u003cli\u003eHow to shoot high-quality video that stands out, with real-world tips from Web video professionals\u003c\/li\u003e \u003cli\u003eEditing techniques that draw in viewers and hold their attention\u003c\/li\u003e \u003cli\u003eCompression and formatting tips to make your video look great\u003c\/li\u003e \u003cli\u003eAdvice on creating a distribution plan that fits your needs\u003c\/li\u003e \u003c\/ul\u003e \u003cbr\u003eHow to profit from advertising or selling your video\u003cbr\u003e \u003cbr\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":47071510790384,"sku":"9780132104173","price":31.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780132104173_p0.jpg?v=1763640156","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780132104173","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}