{"product_id":"9780132159401","title":"When Is It Best to Write a Letter Instead of an E-mail?","description":"\u003cp\u003eThis is the eBook version of the printed book.\u003c\/p\u003e \u003cp\u003eThis Element is an excerpt from \u003ci\u003eThe Truth About the New Rules of Business Writing\u003c\/i\u003e (ISBN: 9780137153152) by Natalie Canavor and Claire Meirowitz. Available in print and digital formats.\u003c\/p\u003e  \u003cp\u003e \u003c\/p\u003e  \u003cp\u003eWhen to write a letter, not an e-mail--and how to make sure that letter does the job!\u003c\/p\u003e  \u003cp\u003e \u003c\/p\u003e  \u003cp\u003eEven in the digital age, businesspeople use letters for building client relations, proposals, references, invitations, and other formal occasions of the business world. In each case, the step-by-step process will focus your thinking so you come up with the right presentation. To achieve your goal, consciously decide when you are writing a letter and think it through \u003ci\u003eas a letter\u003c\/i\u003e.\u003c\/p\u003e  \u003cp\u003e \u003c\/p\u003e  \u003cp\u003e \u003c\/p\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":47106376335600,"sku":"9780132159401","price":1.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780132159401_p0.jpg?v=1763640148","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780132159401","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}