{"product_id":"9780132466462","title":"Getting Investment Leverage in the Markets","description":"\u003cp\u003eThis is the eBook version of the printed book.  If the print book includes a CD-ROM, this content is not included within the eBook version.\u003c\/p\u003e \u003cp\u003eThis Element is an excerpt from \u003ci\u003eThe ETF Trend Following Playbook: Profiting from Trends in Bull or Bear Markets with Exchange Traded Funds\u003c\/i\u003e (ISBN: 9780137029013) by Tom Lydon. Available in print and digital formats.\u003c\/p\u003e \u003cp\u003eWhy go \"short\"--and how to use leveraged ETFs to do it more effectively.\u003c\/p\u003e \u003cp\u003eDuring the last several bear markets, you might have been well served by reducing your exposure to equities. A number of investors--perhaps even you--decided to \"short\" the market instead of exiting entirely. By shorting stocks, investors can potentially make money when the stock loses value. Short selling can help you accomplish several goals.\u003c\/p\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":47071651397872,"sku":"9780132466462","price":1.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780132466462_p0.jpg?v=1763640949","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780132466462","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}