{"product_id":"9780132701402","title":"A Designer's Guide to Adobe InDesign and XML: Harness the Power of XML to Automate your Print and Web Workflows","description":"\u003cb\u003eIs this book for programmers? \u003c\/b\u003e Written specifically for graphic designers and production artists already comfortable working with Adobe InDesign, this book teaches you how to automate publishing without learning a lot of scary code. XML simplifies the process of moving content in and out of your layouts and can speed up any print or Web assignment.\u003cbr\u003e \u003cbr\u003e \u003cb\u003eWhy should I care about XML? \u003c\/b\u003eIf you’re managing data-intensive layout projects, and you want to keep that data consistent, accurate, and up-to-date, then incorporating XML can help. You can also use XML to automate processes like importing text and large numbers of graphics into a layout, or repurposing content from one application to another. Do I need additional plug-ins or special software? You need only the powerful features built into InDesign CS2, CS3 or CS4 to use this book.\u003cbr\u003e \u003cb\u003e \u003cbr\u003e How will I learn XML? \u003c\/b\u003eThis guide includes nine easy-to-follow projects with downloadable support files. With these hands-on tutorials, you will learn XML in context. By the final project, XML will no longer be a mystery, but a powerful tool you can use to support your company or clients.\u003cbr\u003e \u003cbr\u003e These real-world projects will teach you:\u003cbr\u003e l Business cards: Create a structured layout in InDesign and then import XML. Format text automatically and flow the text into multiple examples.\u003cbr\u003e l Product catalog: Learn how to import XML data into a structured layout using nested styles and cloned text.\u003cbr\u003e l Direct mail and variable data printing: Use XML and InDesign to create sophisticated direct mail pieces without costly plug-ins or third-party software.\u003cbr\u003e l Magazine and newspaper: Build and export magazine-style publications for online distribution.\u003cbr\u003e l Web: Transform XML into XHTML to incorporate directly into your Web pages, or use Cascading Style Sheets to instantly format your exported XML.\u003cbr\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":47119699706096,"sku":"9780132701402","price":41.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780132701402_p0.jpg?v=1763641102","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780132701402","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}