{"product_id":"9780133408690","title":"The Applied Business Analytics Casebook: Applications in Supply Chain Management, Operations Management, and Operations Research","description":"\u003cp\u003eThe first collection of cases on “big data” analytics for supply chain, operations research, and operations management, this reference puts readers in the position of the analytics professional and decision-maker. Perfect for students, practitioners, and certification candidates in SCM, OM, and OR, these short, focused, to-the-point case studies illustrate the entire decision-making process. They provide realistic opportunities to perform analyses, interpret output, and recommend an optimal course of action. Contributed by leading “big data” experts, the cases in \u003ci\u003eThe Applied Business Analytics Casebook \u003c\/i\u003ecovers: \u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  Forecasting and statistical analysis: time series forecasting models, regression models, data visualization, and hypothesis testing \u003c\/li\u003e  \u003cli\u003e  Optimization and simulation: linear, integer, and nonlinear programming; Monte Carlo simulation and risk analysis; and stochastic optimization \u003c\/li\u003e  \u003cli\u003e  Decision analysis: decision making under uncertainty; expected value of perfect information; decision trees; game theory models; AHP; and multi-criteria decision making \u003c\/li\u003e  \u003cli\u003eAdvanced business analytics: data warehousing\/mining; text mining; neural networks; financial analytics; CRM analytics; and revenue management models\u003c\/li\u003e \u003c\/ul\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":47071923765488,"sku":"9780133408690","price":89.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780133408690_p0.jpg?v=1763640938","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780133408690","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}