{"product_id":"9780133758405","title":"The End of Lean?: Automobile Manufacturers Are Rethinking Some Supply Chain Basics","description":"\u003cp\u003eThis case study shows how automobile manufacturers are reconsidering some \"lean\" approaches in the wake of events that have stretched supply chains beyond their limits. It focuses on two disasters: the devastating earthquake and tsunami that took place in Japan in March 2011 and an explosion in early 2012 at a key German chemical plant that produced a special type of resin used in fuel lines. Because many automotive companies had studiously eliminated redundant suppliers to reduce complexity and costs, suddenly there was no backup plan--risking potential model shortages and idle assembly lines. Focusing on realistic issues, this case study offers exceptional value to both students and practitioners. \u003ci\u003eAuthors: Erika Marsillac, Old Dominion University; Tom McNamara, ESC-Rennes.\u003c\/i\u003e \u003c\/p\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":47106452685040,"sku":"9780133758405","price":8.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780133758405_p0.jpg?v=1763641805","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780133758405","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}