{"product_id":"9780137060412","title":"Stubbornly Hold on to Your Dreams: Meaning Built to Last","description":"\u003cp\u003eThis Element is an excerpt from  \u003ci\u003eSuccess Built to Last: Creating a Life that Matters \u003c\/i\u003e(ISBN: 9780132287517) by Jerry Porras, Stewart Emery, and Mark Thompson. Available in print and digital formats.\u003c\/p\u003e  \u003cp\u003e \u003c\/p\u003e  \u003cp\u003eDiscover \u003ci\u003eyour\u003c\/i\u003e lifelong obsession: the passion that creates meaning you’ll never want to escape from!\u003c\/p\u003e  \u003cp\u003e  \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e \u003cb\u003e \u003c\/b\u003e   \u003cp\u003e \u003c\/p\u003e  \u003cp\u003eWhether it’s British Airways, Coca-Cola, or NASA, whenever the old guard takes its eye off the prize, Richard Branson feels a moral obligation to set the big guy’s platform on fire. You have to admire billionaires like this. What keeps them so passionately involved even after they’ve long since “arrived”?\u003c\/p\u003e","brand":"Pearson Education","offers":[{"title":"Default Title","offer_id":47119707603184,"sku":"9780137060412","price":1.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780137060412_p0.jpg?v=1763642402","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780137060412","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}