{"product_id":"9780190246075","title":"Back to the Fifties: Nostalgia, Hollywood Film, and Popular Music of the Seventies and Eighties","description":"Throughout the 1970s and 1980s, Hollywood studios and record companies churned out films, albums, music videos and promotional materials that sought to recapture, revise, and re-imagine the 1950s.  Breaking from dominant wisdom that casts the trend as wholly defined by Ronald Reagan's politics or the rise of postmodernism, \u003cem\u003eBack to the Fifties\u003c\/em\u003e reveals how Fifties nostalgia from 1973 to 1988 was utilized by a range of audiences for diverse and often competing agendas. Films from American Graffiti to Hairspray and popular music from Sha Na Na to Michael Jackson shaped - and were shaped by - the complex social, political and cultural conditions of the Reagan Era. By closely examining the ways that \"the Fifties\" was remade and recalled, \u003cem\u003eBack to the Fifties\u003c\/em\u003e explores how cultural memories were fostered for a generation of teenagers trained by popular culture to rewind, record, recycle and replay.","brand":"Oxford University Press","offers":[{"title":"Default Title","offer_id":47079034650864,"sku":"9780190246075","price":24.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780190246075_p0.jpg?v=1763658993","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780190246075","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}