{"product_id":"9780199013159","title":"Mass Communication in Canada","description":"\u003cbr\u003eThe 1990's have seen a monumental change in communication. Where once we had the telegraph and telephone, then the press, radio, movies and television, now we have computers, the Internet, and the nebulous concept of the information highway. Communication more than ever before seems to permeate all aspects of our lives.\u003cp\u003eWhen it was originally published in 1987, \u003cem\u003eMass Communication in Canada\u003c\/em\u003e was the first Canadian textbook on communication. The third edition - greatly expanded and thoroughly rewritten and reorganized - fully explores the new terrain of the mid-1990's, examining in detail both the rewards and the pitfalls of changing technologies and changing roles.\u003c\/p\u003e\u003cp\u003eThis third edition contains not only new information and new illustrations but also, for the first time, inserts from the press and other media that bring issues to life and illustrate the nuts and bolts of media communication. This edition includes a new glossary of terms used in the study of communication. \u003c\/p\u003e\u003cp\u003eThe text provides a clear and comprehensive introduction to a vast subject area including the interplay of media, culture and politics, law and policy making, the role of journalists, media content (from soap operas to the Bernardo\/Homolka and O.J. Simpson trials), and the brave new world of advancing communications technology.\u003c\/p\u003e","brand":"Oxford Canada","offers":[{"title":"Default Title","offer_id":47009069531376,"sku":"9780199013159","price":99.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780199013159_p0.jpg?v=1763668418","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780199013159","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}