{"product_id":"9780230203495","title":"Industrial Design, Competition and Globalization","description":"Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.","brand":"Palgrave Macmillan UK","offers":[{"title":"Default Title","offer_id":47023389147376,"sku":"9780230203495","price":125.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780230203495_p0.jpg?v=1763675313","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780230203495","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}