{"product_id":"9780230754737","title":"What You See Is What You Get: My Autobiography","description":"Alan Sugar was born in 1947 and brought up on a council estate in Clapton, in Hackney. As a kid he watched his dad struggle to support the family, never knowing from one week to the next if he'd have a job. It had a huge impact on him, fuelling a drive to succeed that was to earn him a sizeable personal fortune. Now he describes his amazing journey, from schoolboy enterprises like making and selling his own ginger beer to setting up his own company at nineteen; from Amstrad's groundbreaking ventures in hi-fi and computers, which made him the darling of the stock exchange, to the dark days when he nearly lost it all; from his pioneering deal with Rupert Murdoch to his boardroom battles at Tottenham Hotspur FC. In this compelling autobiography, he takes us into the world of \u003ci\u003eThe Apprentice\u003c\/i\u003e, and describes his appointment as advisor to the government and elevation to the peerage. Like the man himself, \u003ci\u003eWhat You See Is What You Get\u003c\/i\u003e is forthright, funny and sometimes controversial.","brand":"Pan Macmillan","offers":[{"title":"Default Title","offer_id":47120358867184,"sku":"9780230754737","price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780230754737_p0.jpg?v=1763679367","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780230754737","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}