{"product_id":"9780231105798","title":"Consuming Subjects: British Women and Consumer Culture in the Eighteenth Century","description":"\u003cp\u003e\u003ci\u003eConsuming Subjects\u003c\/i\u003e is an insightful exploration of the origin of the modern idea of women as shoppers. Kowaleski-Wallace considers the origins of current ideas about women and consumerism to call into question the \"natural\" link between women and the commodities they buy.\u003c\/p\u003e\u003cp\u003eWhile previous scholars have posited the nineteenth-century department store and arcade as the crucial place for understanding the emergence of the female consumer, Kowaleski-Wallace argues that the eighteenth century yields a keener understanding by allowing us to view the foundations of contemporary cultural practices.\u003c\/p\u003e\u003cp\u003eDrawing on feminist criticism, cultural studies, and new historical ideas, she surveys eighteenth-century literary texts, material objects -such as china- and cultural events to illuminate the ways in which women are both controlled and empowered through images of consumption. Kowaleski-Wallace links the rise of shopping to the appearance of modern pronography: like pornography, shopping embodies a cultural fantasy, claiming to locate and control female \"pleasure.\"\u003c\/p\u003e\u003cp\u003eThis elegant study is an important contribution to eighteenth-century studies and will appeal to a broader audience of readers interested in feminist and cultural issues.\u003c\/p\u003e","brand":"Perseus (for Columbia University Press)","offers":[{"title":"Default Title","offer_id":47009318240496,"sku":"9780231105798","price":32.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780231105798_p0.jpg?v=1763678002","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780231105798","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}