{"product_id":"9780253018533","title":"The Bill Cook Story: Ready, Fire, Aim!","description":"\u003cp\u003eBill Cook epitomizes the American success story. His business ventures in medical devices, pharmaceuticals, genetics, real estate, retail management, and travel services have made him a billionaire. Yet, Cook continues to lead a modest life, involving himself in a variety of philanthropic activities that have included historic preservation and even a marching band. This riveting story is the first-ever biography of the entrepreneur who, working from the spare bedroom of his Bloomington, Indiana, apartment in 1963 with a $1,500 investment, began to construct the wire guides, needles, and catheters that would become the foundation of the global multi-billion-dollar Cook Group. Biographer Bob Hammel, with extraordinary access to Cook, his files, and his associates, has created a vivid portrait of this modern, multidimensional Horatio Alger—quirky humor, widely varied interests, and all. Informative and inspiring, this book celebrates an exceptional self-made individual.\u003c\/p\u003e","brand":"Indiana University Press","offers":[{"title":"Default Title","offer_id":47107190554864,"sku":"9780253018533","price":9.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780253018533_p0.jpg?v=1763680691","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780253018533","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}