{"product_id":"9780273740544","title":"Brilliant Influence: What the Most Influential People Know, Do and Say","description":"\u003cp\u003e \u003cb\u003eHow to make things happen in \u003ci\u003eall\u003c\/i\u003e aspects of your life.\u003c\/b\u003e \u003cb\u003e \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eInfluence is one of the most powerful skills in business and life. It allows us to instantly earn the trust and respect of others; lead and manage teams, individuals and situations with power, confidence and success; and, most crucially, it propels our life forward, enabling us to take on challenge after challenge.\u003c\/p\u003e\u003cp\u003eBased on over twenty years of analysing the behaviour of skilled communicators and influencers in commercial, political and voluntary arenas, the author combines these findings with psychological principles and case studies to help you build your influencing skills, step-by-step.\u003c\/p\u003e\u003cp\u003eW\u003cb\u003ehatever you do in life, whatever you hope to achieve, \u003ci\u003eBrilliant Influence\u003c\/i\u003e will help you get there – with the power of influence.\u003c\/b\u003e \u003cb\u003e \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003eBrilliant outcomes\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eKnow how to use your body language to establish \u003ci\u003einstant \u003c\/i\u003erapport\u003c\/p\u003e\u003cp\u003eUnderstand how people make decisions so you get a ‘yes’, \u003ci\u003eevery\u003c\/i\u003e time\u003c\/p\u003e\u003cp\u003eBe able to apply a ‘win-win’ negotiation approach, so you never lose\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eMike presents an excellent summary of how to influence with integrity; he skilfully raises the reader’s awareness and provide a pragmatic, easy to follow steps to achieving brilliant influence\u003cb\u003e. \u003c\/b\u003e \u003cb\u003e \u003c\/b\u003e \u003cb\u003eJulian Badcock, Partner, Inpoint (an Aon Company)\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"FT Press","offers":[{"title":"Default Title","offer_id":47023994470640,"sku":"9780273740544","price":19.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780273740544_p0.jpg?v=1763681328","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780273740544","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}