{"product_id":"9780273772170","title":"How to Start Your Own Business for Entrepreneurs","description":"\u003cp\u003eThe new edition of this bestselling book for entrepreneurs has been fully updated to offer the most extensive start-up toolkit of invaluable advice and expert guidance\u003ci\u003e.\u003c\/i\u003e \u003c\/p\u003e \u003cp\u003e \u003c\/p\u003e \u003cp\u003eRelevant to entrepreneurs of any experience, it covers absolutely every aspect of starting a business from bullet-proof plans to the best way to structure a business for a successful sell-on later. It includes information on brand management, customer service, marketing, financials and staffing, so you are fully prepared to set sail on your business journey.\u003c\/p\u003e","brand":"FT Press","offers":[{"title":"Default Title","offer_id":47044924637424,"sku":"9780273772170","price":24.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780273772170_p0.jpg?v=1763681559","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780273772170","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}