{"product_id":"9780273775089","title":"The Ten Principles Behind Great Customer Experiences","description":"\u003cp\u003e \u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e\u003cp\u003e \u003cb\u003eOverall WINNER - CMI Management Book of the Year 2014\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003eWINNER - Innovation \u0026amp; Entrpreneurship Category at the CMI Awards 2014\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eCreate a great customer experience whoever you are. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eCustomers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book covers ten principles you can use to make real world improvements to your customers’ experiences, whatever your business does and whoever you are.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFor \u003cb\u003emanagers, leaders\u003c\/b\u003e and those\u003cb\u003e starting a new business\u003c\/b\u003e, the book shows that making improvements customers will appreciate doesn’t need to be complicated or cost a fortune. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"FT Press","offers":[{"title":"Default Title","offer_id":47019107811568,"sku":"9780273775089","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780273775089_p0.jpg?v=1763682561","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780273775089","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}