{"product_id":"9780300221077","title":"Science Blogging: The Essential Guide","description":"Here is \u003ci\u003ethe \u003c\/i\u003eessential how-to guide for communicating scientific research and discoveries online, ideal for journalists, researchers, and public information officers looking to reach a wide lay audience. Drawing on the cumulative experience of twenty-seven of the greatest minds in scientific communication, this invaluable handbook targets the specific questions and concerns of the scientific community, offering help in a wide range of digital areas, including blogging, creating podcasts, tweeting, and more. With step-by-step guidance and one-stop expertise, this is the book every scientist, science writer, and practitioner needs to approach the Wild West of the Web with knowledge and confidence.","brand":"Yale University Press","offers":[{"title":"Default Title","offer_id":47120567337200,"sku":"9780300221077","price":24.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780300221077_p0.jpg?v=1763670615","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780300221077","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}