{"product_id":"9780393353013","title":"Applied Minds: How Engineers Think","description":"\u003cp\u003e\u003cstrong\u003e“Engineers are titans of real-world problem-solving. . . . In this riveting study of how they think, [Guru Madhavan] puts behind-the-scenes geniuses . . . center stage.”—\u003cem\u003eNature\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e  \u003cp\u003eIn this engaging account of innovative triumphs, Guru Madhavan examines the ways in which engineers throughout history created world-changing tools, from ATMs and ZIP codes to the digital camera and the disposable diaper. Equal parts personal, practical, and profound, \u003cem\u003eApplied Minds\u003c\/em\u003e charts a path to a future where we borrow strategies from engineering to find inspired solutions to our most pressing challenges.\u003c\/p\u003e","brand":"Norton, W. W. \u0026 Company, Inc.","offers":[{"title":"Default Title","offer_id":47013048713456,"sku":"9780393353013","price":16.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780393353013_p0.jpg?v=1763697346","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780393353013","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}