{"product_id":"9780446548786","title":"The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies","description":"The Book that Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing \"process,\" Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to Win-Win was immediate. And it helped turn the small company that created Strategic Selling, Miller Heiman, into a global leader in sales development with the most prestigious client list and sought-after workshops in the industry. Now Strategic Selling has been updated and revised for a new century of sales success. The New Strategic Selling This new edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Learn: * How to identify the four real decision makers in every corporate labyrinth * How to prevent sabotage by an internal deal-killer * How to make a senior executive eager to see you * How to avoid closing business that you'll later regret * How to manage a territory to provide steady, not \"boom and bust,\" revenue * How to avoid the single most common error when dealing with the competition.","brand":"Grand Central Publishing","offers":[{"title":"Default Title","offer_id":47105155498224,"sku":"9780446548786","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780446548786_p0.jpg?v=1763703199","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780446548786","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}