{"product_id":"9780470576632","title":"iPhone 3.0 Business Strategies For Dummies","description":"\u003cul\u003e \u003cli\u003e\n\u003cb\u003eWhat the book covers\u003c\/b\u003e: business models on the iPhone, including free apps for marketing, trial apps to entice users, advertising-sustained apps, and paid apps. The book discusses the pricing models prevalent on each type of application (games, fitness, utilities, and so on). The book provides a blueprint for the effect of competition, designing a business plan for the app store, assessing iPhone 3.0 business potential, and marketing your app.\u003c\/li\u003e \u003cli\u003e\n\u003cb\u003eSeries features\u003c\/b\u003e: \u003ci\u003eiPhone 3.0 Business Strategies For Dummies\u003c\/i\u003e is written in the friendly, humorous, and easy-to-understand style that is the hallmark of the \u003ci\u003eFor Dummies\u003c\/i\u003e brand.\u003c\/li\u003e \u003c\/ul\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47103860539632,"sku":"9780470576632","price":4.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780470576632_p0.jpg?v=1763706800","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780470576632","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}