{"product_id":"9780470606452","title":"The Practical CIO: A Common Sense Guide for Successful IT Leadership","description":"\u003cb\u003eThe IT executive's ultimate handbook for survival in a rapidly changing economy\u003c\/b\u003e \u003cp\u003e\u003ci\u003eThe Practical CIO: A Common Sense Guide for Successful IT Leadership\u003c\/i\u003e provides needed advice for modern executives competing in a challenging global environment.\u003c\/p\u003e \u003cul\u003e \u003cli\u003eProactively establish goals for IT\u003c\/li\u003e \u003cli\u003eHold all vendors accountable\u003c\/li\u003e \u003cli\u003eExtract maximum value from existing IT investments\u003c\/li\u003e \u003cli\u003eManage and market the IT brand\u003c\/li\u003e \u003cli\u003eBuild relationships up, down and sideways across the enterprise and beyond its traditional boundaries\u003c\/li\u003e \u003cli\u003eAct like a CEO\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eBrimming with interviews and case studies from leading global enterprises such as Microsoft, Prudential, Citigroup, Chiquita Brands, Smithfield Foods and West Marine. \u003ci\u003eThe Practical CIO\u003c\/i\u003e is designed for clear-eyed IT and C-level executives with no patience for hype or overly optimistic visions of a \"better tomorrow.\" Truly a commonsense guide for successful IT leadership, this book delivers exactly the kind of hard-nosed, actionable advice that executives urgently require.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47121883496688,"sku":"9780470606452","price":26.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780470606452_p0.jpg?v=1763706974","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780470606452","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}