{"product_id":"9780470642344","title":"Well Connected: An Unconventional Approach to Building Genuine, Effective Business Relationships","description":"\u003cb\u003eAchieve your goals by selectively engaging the right people and connecting \u003ci\u003ewell\u003c\/i\u003e with them\u003c\/b\u003e \u003cp\u003eSmart executives who want to reach virtually any business goal-from raising capital to finding sales leads to finding the perfect job-know that networking is the key to their success. But traditional networking approaches-meet as many people as possible, amass huge numbers of \"connections\" and \"friends\" in your LinkedIn and Facebook networks-rarely produce more than a handful of relationships that pay off. In \u003ci\u003eWell-Connected\u003c\/i\u003e, networking maven and coach Gordon Curtis explains that the secret to building truly effective relationships is to narrow--rather than widen--your network. His proven methodology for building key relationships that deliver results every time emphasizes selectively engaging the right people and connecting with them \u003ci\u003ewell\u003c\/i\u003e : First, identify a \"critical enabler,\" someone who has access to the knowledge you need and is inclined to help you; second, unlock the critical enabler's willingness and ability to provide what you need by offering her something valuable \u003ci\u003ebefore\u003c\/i\u003e you ask her or him for anything.\u003c\/p\u003e \u003cul\u003e \u003cli\u003e\n\u003ci\u003eWell-Connected\u003c\/i\u003e reveals a breakthrough approach to networking that delivers predictable, positive results\u003c\/li\u003e \u003cli\u003eFilled with success stories, the book provides an accessible action plan for all readers\u003c\/li\u003e \u003cli\u003eNetworking maven Gordon Curtis has been featured in \u003ci\u003eThe Wall Street Journal, The Boston Sunday Globe, Fast Company Magazine\u003c\/i\u003e\n\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003ci\u003eWell-Connected\u003c\/i\u003e serves as the playbook for sophisticated business people who know there's a better way to connect with the right people to get things done better and faster.\u003c\/p\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47105877704944,"sku":"9780470642344","price":26.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780470642344_p0.jpg?v=1763706511","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780470642344","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}