{"product_id":"9780615425740","title":"Entrepreneurship and Innovation: Global Insights from 24 Leaders: A Compilation of Insights and Best Practices from Leading Entrepreneurs and Innovato","description":"A compilation of insights from leading entrepreneurs and innovators. These pages are filled with intimate discussions from the people who redefine the business world every day-a brilliant demonstration of Rothman Institute of Entrepreneurship's dedication to the entrepreneurial and innovative spirit. Featured executives include for profit entrepreneurs, social entrepreneurs and corporate and nonprofit innovators. They include top leaders from Cisco, Merck, Campbell Soup, Avon, Schering-Plough, Ecko, Harvard Business School and the United Nations, among others. Book includes access to the videos of their lectures and interviews.\u003cp\u003e*Corporate innovators include:\u003cbr\u003eAndrea Jung, Avon - Innovation at Avon;\u003cbr\u003eDouglas Conant, Campbell Soup Company - Mission Driven Innovation;\u003cbr\u003eFred Hassan, Warburg Pincus, Schering-Plough - Customer Focus: A Prescription for Driving Innovation;\u003cbr\u003eMervyn Turner, Merck - Building Merck's Future through Open Innovation;\u003cbr\u003eCarlos Dominguez, Cisco - Leveraging Collaboration for Innovation;\u003cbr\u003eCharles Cascio, Educational Testing Service - The Evolution of an Innovative Business Unit;\u003cbr\u003ePeter Weedfald, Gen One Ventures, Circuit City - The Eight Golden Rules of Entrepreneurship;\u003c\/p\u003e\u003cp\u003e*Entrepreneurs include:\u003cbr\u003eSeth Gerszberg, Marc Ecko Enterprises - How I Quit Treading Water and Learned to Swim;\u003cbr\u003eGregory Olsen, GHO Ventures, Sensors Unlimited - Buying and Selling Entrepreneurial Companies;\u003cbr\u003eJohn Bailye, EKR Therapeutics, Dendrite International - Innovative Leadership in Growing Companies;\u003cbr\u003eJohn Crowley, Amicus Therapeutics, Inc. - Extraordinary Measures;\u003cbr\u003eDiahann Lassus, Lassus Wherley - Creating a Business from Scratch;\u003cbr\u003eKenneth Burkhardt, Verbier Ventures, Dialogic - The Thrills and Chills of Building a High-Tech Company;\u003cbr\u003eLindsay Phillips, SwitchFlops, Inc. - The Story Behind SwitchFlops;\u003cbr\u003eReginald Best, ProtonMedia, Netilla Networks - Plan to Succeed;\u003c\/p\u003e\u003cp\u003e*Academic innovators include:\u003cbr\u003eClayton Christensen, Harvard Business School; Michael Horn, Innosight Institute - Disruptive Innovation;\u003c\/p\u003e\u003cp\u003e*Family business entrepreneurs include:\u003cbr\u003eLeonard Green, The Green Group - Nurturing Innovation in Small Businesses;\u003cbr\u003eShau-wai Lam, DCH Auto Group - Branding for Success;\u003cbr\u003eKurus Elavia, Gateway Group One - Securing Relationships One at a Time;\u003c\/p\u003e\u003cp\u003e*Nonprofit innovators include:\u003cbr\u003eRalph Nader, Consumer advocate - Social Entrepreneurship: Doing Good While Doing Well;\u003cbr\u003eAmir Dossal, United Nations - Building Innovative Partnerships to Heal the World;\u003cbr\u003eMaxine Ballen, NJTC - The Path to Entrepreneurship: Seven Rules for Business Success;\u003cbr\u003eLillian Rodríguez López, Hispanic Federation - Justice and Social Entrepreneurship\u003c\/p\u003e","brand":"Rothman Institute of Entrepreneurship","offers":[{"title":"Default Title","offer_id":47009595195632,"sku":"9780615425740","price":19.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780615425740_p0.jpg?v=1763597513","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780615425740","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}