{"product_id":"9780615564050","title":"From Idea to Business: The Business Leader's Handbook Series","description":"Whether you are an entrepreneur with an idea or a leader of an established company, you need to understand businesses thoroughly--how they work, what they do, how they are managed. You need to apply this understanding to your own business, so you know what you have to do to build and manage it.\u003cbr\u003eYou need to develop your own skills and capabilities, so you know how to Think like a leader and manager, Act to lead and manage effectively, and Do to deliver the results you expect.\u003cbr\u003eHow do you learn to do all this?\u003cbr\u003eYou need a handbook with a set of tools to provide the what and how of building, managing, and leading your business.\u003cbr\u003eThis is what The Business Leader's Handbook Series is about. We have developed an approach with a set of tools and defined skills, information, resources, training, and mentoring that we use to build, manage, and lead our own successful businesses. We are now making our approach and tools public and available to you in our Handbook Series.\u003cbr\u003eThe Business Leader's Handbook Series consists of four volumes:\u003cbr\u003e Volume 1: From Idea to Business\u003cbr\u003e Volume 2: Building the Business\u003cbr\u003e Volume 3: Leading Growth\u003cbr\u003e Volume 4: Creating Marketplace Value\u003cbr\u003eIn Volume 1, we apply our approach to the earliest stage of business--developing your business idea and turning it into a business. This earliest stage is the most critical. If you can execute this work well, you are on your way to building, managing, and leading a successful business.\u003cbr\u003eThe Business Leader's Handbook Series was developed by Vecker Labs. We are interested in hearing how you are using our materials to build your business. We also want input from you on what additional tools, information, training, and resources you need. Please contact us at info@vecker.com to begin the conversation.","brand":"Vecker Press","offers":[{"title":"Default Title","offer_id":50274067349744,"sku":"9780615564050","price":9.95,"currency_code":"USD","in_stock":false}],"url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780615564050","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}