{"product_id":"9780615892146","title":"Business Magnetism: The power of partnership","description":"BUSINESS MAGNETISM\u003cbr\u003eBy Lars Thinggaard\u003cp\u003eWhat will you learn by reading Business Magnetism? You'll learn how a small company made friends with the world in a hurry.\u003c\/p\u003e\u003cp\u003eThis is the story of Milestone Systems' journey so far. Starting with a small Danish company which gathered a highly fragmented industry together into a business ecosystem, and redefining the perception of video technology. Today, Milestone is a major player in this business worldwide. We did not do this alone, we used the power of partnerships.\u003c\/p\u003e\u003cp\u003eBusiness Magnetism is for \"doers\" committed to growing their businesses. It challenges conventional thinking, completely disregards models and provides a host of new perspectives. Why magnetism? In physics, magnetism has changed our fundamental understanding of the universe.\u003c\/p\u003e\u003cp\u003eLars Thinggaard wants to change your understanding of companies on the rise; how to attract partners and develop sustainable, long-term profitable growth. It is a powerful way to accelerate a growing company. These ideas transformed Milestone from a technology concept into a global business.\u003c\/p\u003e\u003cp\u003eUnder Thinggaard's leadership, Milestone has grown to become one of the most valuable companies within the video management software industry. This is an engaging story that takes a look behind the scenes into the mind of a CEO facing the opportunity of a lifetime.\u003c\/p\u003e\u003cp\u003eGain a first-hand view into the people behind Milestone, their experiences and dilemmas in building a global success.\u003c\/p\u003e","brand":"Milestone Systems","offers":[{"title":"Default Title","offer_id":49977248186608,"sku":"9780615892146","price":40.0,"currency_code":"USD","in_stock":false}],"url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780615892146","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}