{"product_id":"9780674038943","title":"The Averaged American","description":"supports the death penalty, that half of all marriages end in divorce, and that four out of five prefer a particular brand of toothpaste. But remarkably, such data--now woven into our social fabric--became common currency only in the last century. With a bold and sophisticated analysis, Sarah Igo demonstrates the power of scientific surveys to shape Americans' sense of themselves as individuals, members of communities, and citizens of a nation.","brand":"Harvard University Press","offers":[{"title":"Default Title","offer_id":47124860862704,"sku":"9780674038943","price":24.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780674038943_p0.jpg?v=1763603467","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780674038943","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}