{"product_id":"9780713675436","title":"Franchising: Making franchising work for you...without breaking the bank","description":"\u003cp\u003eThe Business on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work,\u003c\/p\u003e\u003cp\u003ereal-life examples, step-by-step advice and sources of further information.\u003c\/p\u003e\u003cp\u003eFranchising is a popular option for many people who want to run their own businesses. It's a way of benefiting from the branding and reputation of an established enterprise and striking out on your own at the same time. \u003c\/p\u003e\u003cp\u003eThis book helps you to build a successful franchise, covering issues such as: working out if franchising would suit you (and your business);\u003c\/p\u003e\u003cp\u003eunderstanding the pros and cons; keeping an eye on the costs; finding a potential franchise; understanding the importance of the franchise agreement; and knowing what to do if things go wrong.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"A\u0026C Black Publishers, Ltd.","offers":[{"title":"Default Title","offer_id":47007561318640,"sku":"9780713675436","price":12.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780713675436_p0.jpg?v=1763623279","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780713675436","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}