{"product_id":"9780730333937","title":"Getting Started In Small Business For Dummies, Third Australian and New Zealand Edition","description":"\u003cp\u003eMake a big splash in \u003cb\u003esmall business\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eHave you always wanted to know what it takes to run a successful small business? This easy-to-follow guide offers everything you need to get started. From learning how to create a strong business plan to understanding your financial statments, you'll find expert advice and guidance to turn that next great business idea into a thriving venture.\u003c\/p\u003e \u003cp\u003eInside...\u003c\/p\u003e \u003cul\u003e \u003cli\u003eDevelop a smart strategy\u003c\/li\u003e \u003cli\u003eGrasp legal jargon\u003c\/li\u003e \u003cli\u003eRegister your business\u003c\/li\u003e \u003cli\u003eMarket strategically\u003c\/li\u003e \u003cli\u003ePinpoint your customers\u003c\/li\u003e \u003cli\u003eResearch your rivals\u003c\/li\u003e \u003cli\u003eGet your books in order\u003c\/li\u003e \u003cli\u003eTake on your first employee\u003c\/li\u003e \u003cli\u003eBoost your profits\u003c\/li\u003e \u003c\/ul\u003e","brand":"Wiley","offers":[{"title":"Default Title","offer_id":47076904599792,"sku":"9780730333937","price":13.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780730333937_p0.jpg?v=1763626859","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780730333937","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}