{"product_id":"9780743228794","title":"Buck Up, Suck Up . . . and Come Back When You Foul Up: 12 Winning Secrets from the War Room","description":"The political strategists who directed the\u003cbr\u003e Clinton campaign's War Room\u003cbr\u003e reveal the lessons and secrets from\u003cbr\u003e their hard-fought battles -- and how to\u003cbr\u003e use these highly effective\u003cbr\u003e strategies for success in everyday life. \u003cbr\u003e James Carville and Paul Begala have waged political war all across America and on three continents. They've won some of the most spectacular political victories of the twentieth century and lost a few campaigns too. Along the way, they've learned a few lessons. Some sound simple, like \"Never Quit,\" some comic, like \"Kiss Ass,\" and some are more complicated and nuanced, like \"Strategy Ain't Tactics.\" But each lesson contains tried-and-true wisdom, illustrated with colorful stories from long political experience -- many never told before: \u003cbr\u003e \u003cul\u003e \u003cli\u003eFind out how Carville's mother, Miz Nippy, used a bass boat to \"frame the debate\" in selling encyclopedias. \u003c\/li\u003e\n\u003cli\u003eDiscover what success secret Hillary Rodham Clinton and Tom DeLay share. \u003c\/li\u003e\n\u003cli\u003eLearn the War Room tricks for sharpening your message and delivering the perfect sound bite. \u003c\/li\u003e\n\u003cli\u003eAnd much more. \u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e Whether you are a senior executive or a secretary, a political junkie or the president of the United States, the rules to live by can be found in \u003ci\u003eBuck Up, Suck Up...and Come Back When You Foul Up.\u003c\/i\u003e","brand":"Simon \u0026 Schuster","offers":[{"title":"Default Title","offer_id":47106928443632,"sku":"9780743228794","price":11.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780743228794_p0.jpg?v=1763631475","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780743228794","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}