{"product_id":"9780743520690","title":"The Psychology of Selling: The Art of Closing Sales","description":"\u003cp\u003eThe worlds foremost producer of personal development and motivational audio programs offers an expanded version of Brian Tracy's sales classic.\u003c\/p\u003e\u003cp\u003eFind The Keys To Sales Success! \u003cbr\u003e The Unsuccessful Salesperson says, \"the other guy has the best territory.\"\u003cbr\u003e The Successful Salesperson says, \"every territory is the best one.\"\u003cbr\u003e The Unsuccessful Salesperson says, \"\"that company will never buy.\"\u003cbr\u003e The Successful Salesperson says, \"I can \u003ci\u003emake\u003c\/i\u003e that company buy.\" \u003cbr\u003e Confidence and self-esteem are just two of the factors that separate the successful salesperson from the unsuccessful one. In this comprehensive program, Brian Tracy — an expert sales tainer — shares more than 50 practical, day-to-day techniques for increasing your confidence in your sales abilities and boosting sales profits, including: \u003cbr\u003e \u003c\/p\u003e\u003cul\u003e \u003cli\u003eThe two major \"motivating\" factors in closing a sale \u003c\/li\u003e\n\u003cli\u003eThe three \"hot buttons\" to push when selling to businesses \u003c\/li\u003e\n\u003cli\u003eHow to avoid the five simple errors that spell the difference between success and near-success \u003c\/li\u003e\n\u003c\/ul\u003e \u003cbr\u003e Brian Tracy will help you master the art of closing the deal.","brand":"Simon \u0026 Schuster Audio\/Nightingale-Conant","offers":[{"title":"Default Title","offer_id":47020052218096,"sku":"9780743520690","price":17.09,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780743520690_p0.jpg?v=1763632747","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780743520690","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}