{"product_id":"9780743520713","title":"5 Steps to Successful Selling","description":"\u003cp\u003eSALES SUCCESS CAN BE YOURS WITH ZIB ZIGLAR'S \u003ci\u003e5 STEPS TO SUCCESSFUL SELLING\u003c\/i\u003e \u003cbr\u003e \u003cb\u003eGREAT SALESPEOPLE ARE MADE, NOT BORN\u003c\/b\u003e \u003cbr\u003e You've heard about \"natural-born salespeople\"  those super salespeople who seem to perform intuitively and succeed effortlessly. In \u003ci\u003e5 Steps to Successful Selling,\u003c\/i\u003e Zig Ziglar shows you that those success stories result from study and observation rather than inborn talent. They are the result of mastering the art of selling. Now you can master those techniques and perfect your own selling skills  skills that will take you from being a good salesperson to being the best. A super slalesman himself, Zig Ziglar draws on his many years of experience to define and explain the keys to seccessful selling: \u003c\/p\u003e\u003cul\u003e \u003cb\u003e\u003cli\u003eProspecting: identifying who can and will buy \u003c\/li\u003e\n\u003cli\u003ePresenting: knowing the product and showing it effecitvely \u003c\/li\u003e\n\u003cli\u003eClosing: winning the sale \u003c\/li\u003e\n\u003cli\u003eFollow-up: maintaining customer contact \u003c\/li\u003e\n\u003cli\u003ePositive self-image: the foundation of sucsess in selling\u003c\/li\u003e\u003c\/b\u003e \u003c\/ul\u003e \u003cbr\u003e After leraning the \u003ci\u003e5 Steps to Successful Selling\u003c\/i\u003e  whether you are a beginner or a seasoned veteran  you can't help but come away a better salesperson.","brand":"Simon \u0026 Schuster Audio\/Nightingale-Conant","offers":[{"title":"Default Title","offer_id":47020073976048,"sku":"9780743520713","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780743520713_p0.jpg?v=1763629852","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780743520713","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}