{"product_id":"9780749458485","title":"Make an Impact with Your Written English: How to Use Word Power to Impress in Presentations, Reports, PR and Meetings","description":"\u003cp\u003e\u003ci\u003e\u003cb\u003eMake an Impact with your \u003c\/b\u003e\u003c\/i\u003e\u003ci\u003e\u003cb\u003eWritten English\u003c\/b\u003e\u003c\/i\u003e deals with the English business writing you need to take you a step further in your executive career. The book also helps organizations stand apart by getting noticed for the right reasons, whatever the target audience.\u003c\/p\u003e\u003cp\u003eIt focuses on writing English as a key business tool and how clear, concise messages are a must in international business today. Yet the fewer words you use, the more important it is to get them right. So the book focuses on word power: to promote and sell your messages - as well as 'brand you' and your organizational brand.\u003c\/p\u003e\u003cp\u003eAn essential read, full of invaluable advice and checklists for native and non-native English writers who need to brush up their skills in writing English for sales, PR, presentations, reports, minutes, manuals and the web etc.\u003c\/p\u003e","brand":"Kogan Page, Ltd.","offers":[{"title":"Default Title","offer_id":47121716576496,"sku":"9780749458485","price":22.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780749458485_p0.jpg?v=1763641826","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780749458485","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}