{"product_id":"9780749458782","title":"Effective Financial Management","description":"\u003cp\u003eFinancial management comprises more than accounting and reporting. It is crucial at all stages in the business cycle, whatever the state of your business.\u003c\/p\u003e\u003cp\u003eThough written to help the British entrepreneur, \u003ci\u003eEffective Financial Management\u003c\/i\u003e covers the day to day financial concerns of a business in a practical, common-sense way.  It starts with advice on raising money for a business; continues through maintaining investor relationships; includes useful information on accounting, reporting, and communicating effectively with a wide range of stakeholders; gives vital tips on budgeting, forecasting, and managing business costs and cashflow; and explains how to successfully assess projects and buy assets.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Kogan Page, Ltd.","offers":[{"title":"Default Title","offer_id":47025438163184,"sku":"9780749458782","price":14.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780749458782_p0.jpg?v=1763637421","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780749458782","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}