{"product_id":"9780749481346","title":"Financial Management for Technology Start-Ups: A Handbook for Growth","description":"\u003cp\u003eAll start-up businesses must be founded on product expertise, a grasp of digitisation, and being aware of market forces. Tech start-ups also need a unique understanding of accounting to succeed, knowledge which is required to power their more innovative business models, and the ways of working that drive technology-based businesses. Unlike traditional accounting manuals or those aimed more generally at small business operators, \u003cb\u003e \u003ci\u003eFinancial Management for Technology Start-Ups\u003c\/i\u003e \u003c\/b\u003e concentrates on what is important in financial terms for technology-based and innovation focused entrepreneurial businesses.\u003c\/p\u003e\u003cp\u003eFeaturing a simple yet effective 'Start-Up Financial Control Loop' and 'Tech Start-Up Tracker,' \u003cb\u003e \u003ci\u003eFinancial Management for Technology Start-Ups\u003c\/i\u003e \u003c\/b\u003e offers a complete and must-have financial toolkit for launching and managing a tech start-up. The book covers all relevant facets of accounting and finance not covered by any other publication by using straight-forward language, extensive practical illustrations and case studies to demonstrate the financial understanding that has become essential to technology and innovation-based start-ups.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Kogan Page, Ltd","offers":[{"title":"Default Title","offer_id":47020257018096,"sku":"9780749481346","price":29.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780749481346_p0.jpg?v=1763637843","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780749481346","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}