{"product_id":"9780749481872","title":"The Business Models Handbook: Templates, Theory and Case Studies","description":"\u003cp\u003eBusiness frameworks are extraordinarily valuable professional tools. They add structure and clarity to business problems, and can help practitioners overcome the everyday challenges they face. \u003ci\u003e \u003cb\u003eThe Business Models Handbook\u003c\/b\u003e \u003c\/i\u003e brings together the most helpful and widely used templates and frameworks into a single, invaluable resource. Each chapter focuses on an individual business framework, giving an overview of its purpose and details of how it will help an organisation grow and be profitable. Each model is supported by a real world case study, and enhanced by a handy visual graphic that the reader can use as a template for their own day-to-day work. \u003c\/p\u003e\u003cp\u003eMeticulously prepared and researched, \u003ci\u003e \u003cb\u003eThe Business Models Handbook\u003c\/b\u003e \u003c\/i\u003e covers 50 of the best known and most widely used frameworks, including the Ansoff matrix, Price-Quality-Strategy model, Stage-Gate model, Service Profit chain and many more. Authored by \u003cb\u003ePaul Hague\u003c\/b\u003e, a leading global market researcher with a background working on over 3,000 different research projects, this is a truly invaluable resource for any student or professional.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Kogan Page, Ltd","offers":[{"title":"Default Title","offer_id":47025438720240,"sku":"9780749481872","price":29.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780749481872_p0.jpg?v=1763637814","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780749481872","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}