{"product_id":"9780761912859","title":"Advertising to Children: Concepts and Controversies","description":"\u003cp\u003eChildren's advertising is a subject that raises many pertinent issues of morality. Marketers want to know if their huge investment in the children's market is well spent; parents and educators are anxious to learn how effective this type of advertising is, and what sort of impact it has on the children themselves.\u003c\/p\u003e\u003cp\u003eThis volume presents cutting-edge research designed to stimulate and inform this debate. Topical issues such as smoking and alcohol consumption highlight this issue from all perspectives.\u003c\/p\u003e","brand":"SAGE Publications","offers":[{"title":"Default Title","offer_id":47015800340720,"sku":"9780761912859","price":65.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780761912859_p0.jpg?v=1763656691","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780761912859","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}