{"product_id":"9780761916321","title":"Survival Math for Marketers","description":"\u003cp\u003eThis book provides an introduction to the underlying mathematical concepts in marketing and management in terms accessible to students of all levels. Weiglin also explains the relevant non-mathematical issues, such as price sensitivity, product distribution, and sales estimates, and provides the tools necessary to fully understand the basics of each.\u003c\/p\u003e\u003cp\u003ePresented in an irreverent, conversational style, this book includes numerous real-world examples and illustrations that gently introduce the reader to the important mathematical concepts behind marketing and management. Intended for students and professionals of all levels, \u003cb\u003eSurvival Math for Marketers\u003c\/b\u003e is a fun, easy-to-read introduction to the world of business math.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"SAGE Publications","offers":[{"title":"Default Title","offer_id":47020558221552,"sku":"9780761916321","price":37.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780761916321_p0.jpg?v=1763640667","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780761916321","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}