{"product_id":"9780767903837","title":"High Tech\/High Touch: Technology and our Search for Meaning","description":" From John Naisbitt, the preeminent social forecaster of our time and the author of the #1 \u003ci\u003eNew York Times\u003c\/i\u003e bestseller \u003ci\u003eMegatrends\u003c\/i\u003e, a remarkable examination of the role technology plays in our accelerated search for meaning.\u003cbr\u003e\u003cbr\u003eWith American culture now being increasingly broadcast through technologyfrom TV and movies to music to the Internet and electronic gameswe are living in what John Naisbitt calls the Technologically Intoxicated Zone. This zone is a confusing and distracted state where we both fear and worship technology, where we see technologies as toys and quick-fixes, and where we become obsessed with what is \"real\" and what is \"fake\"from the violent games children play to genetically-engineered animals to whether one can claim to have scaled Everest if supplemental oxygen was used.\u003cbr\u003e\u003cbr\u003eIt is technology's saturation of American societywith its fabulous innovations and its devastating consequencesthat John Naisbitt and his coauthors Nana Naisbitt and Douglas Philips explore in this important and timely book. By conciously examining our relationship with technology as consumers of products, media, and emerging genetic technologies, we can learn to become aware of the impact technology will have on our daily lives, our children, our religiosity, our arts, and our humanness. \u003ci\u003eHigh Tech\/High Touch\u003c\/i\u003e is a cautionary tale that shows us how to make the most of technology's benefits while minimizing its detrimental effects on our culture.\u003cbr\u003e\u003cbr\u003eIn a compelling tour of our technological immersion as we work and play and search for a spiritual path, Naisbitt tackles complex questions: Does technology free us from constraints ofthe physical world, or does it tie us down to our machines? Does it save us time in our day-to-day lives, or does it merely create a void we feel compelled to fill with even more tasks and responsibilities? What about advances in biotechnology? Recent developments in genetic engineering now raise the possibility of a future that will someday be free of the birth defects, disabilities, and diseases that mark our lives today. But in an age where such things are possible, what is natural and what is artificial? And when people can be created in the laboratory as easily as in the womb, what, then, does it truly mean to be human?\u003cbr\u003e\u003cbr\u003eMoving from the information and machine technologies of computers, the Internet, and telecommunications to the genetic technologies that are transforming biological science and art, \u003ci\u003eHigh Tech\/High Touch\u003c\/i\u003e reveals the emerging power we have over our destiniesand the need for a moral compass to guide us. An ideal book to usher in a century in which these issues will become even more timely, \u003ci\u003eHigh Tech\/High Touch\u003c\/i\u003e deftly explores the world we are creating and the world that is to come.  ","brand":"Broadway Books","offers":[{"title":"Default Title","offer_id":47025849467120,"sku":"9780767903837","price":25.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780767903837_p0.gif?v=1763661355","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780767903837","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}