{"product_id":"9780788121517","title":"Air Force and the Great Engine War","description":" Examines  the  1984 war that pitted Pratt \u0026amp; Whitney against GE in head-to-head competition for multi billion dollar defense contracts to provide high performance engines for front line fighter aircraft. The circumstances surrounding the lengthy battle led to the AF decision to split future engine sales between the two. Attempts to cut through emotional opinions of the combatants, to report reality, \u0026amp; to identify lessons learned. Helps the reader to understand the Govt.-to-contractor personality issues; to understand mgmt. styles, bus. expectations \u0026amp; communication skills of key participants.  ","brand":"DIANE Publishing Company","offers":[{"title":"Default Title","offer_id":47030552461552,"sku":"9780788121517","price":35.0,"currency_code":"USD","in_stock":true}],"url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780788121517","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}