{"product_id":"9780789737977","title":"YouTube for Business: Online Video Marketing for Any Business","description":"\u003cp\u003eTo any businessperson or marketing professional, YouTube’s 20 million viewers are a tempting target. \u003cbr\u003eHow can you tap into the potential of YouTube to promote your business and sell your products or services?\u003c\/p\u003e\u003cp\u003eThe answers in\u003ci\u003e YouTube for Business\u003c\/i\u003e show you how to make YouTube part of your online marketing \u003cbr\u003eplan–and drive traffic to your company’s website. In this book you’ll learn how to:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e• Develop a YouTube marketing strategy\u003c\/p\u003e\u003cp\u003e• Decide what types of videos to produce\u003c\/p\u003e\u003cp\u003e• Shoot great-looking YouTube videos–on a budget\u003c\/p\u003e\u003cp\u003e• Edit and enhance your videos\u003c\/p\u003e\u003cp\u003e• Create a presence on the YouTube site\u003c\/p\u003e\u003cp\u003e• Manage a video blog\u003c\/p\u003e\u003cp\u003e• Generate revenues from your YouTube videos\u003c\/p\u003e\u003cp\u003e• Produce more effective YouTube videos\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eIncludes profiles of\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003esuccessful businesses\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e• Blendtec\u003c\/p\u003e\u003cp\u003e• Charles Smith Pottery\u003c\/p\u003e\u003cp\u003e• Annette Lawrence, ReMax ACR Elite Group, Inc.\u003c\/p\u003e\u003cp\u003e• Stone Brewing Company\u003c\/p\u003e\u003cp\u003e• D-Link\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eAuthor \u003cb\u003eMichael Miller\u003c\/b\u003e has written more than 80 how-to books over the past two decades, with more than \u003c\/p\u003e\u003cp\u003eone million copies in print. His best-selling books include \u003ci\u003eYouTube 4 You\u003c\/i\u003e, \u003ci\u003eTricks of the eBay Business Masters\u003c\/i\u003e, \u003c\/p\u003e\u003cp\u003e\u003ci\u003eAbsolute Beginner’s Guide to Computer Basics\u003c\/i\u003e, and \u003ci\u003eGooglepedia: The Ultimate Google Resource\u003c\/i\u003e.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFront cover quote:\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003ci\u003e“Never thought you could use YouTube for your business? Well, think again! This book gives you \u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003ea complete overview of why, how, and the technology to get you started.”\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003e \u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e– Rhonda Abrams, USAToday small business columnist and author of \u003cbr\u003e \u003ci\u003eSuccessful Marketing: Secrets \u0026amp; Strategie\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"Que","offers":[{"title":"Default Title","offer_id":47026105778416,"sku":"9780789737977","price":24.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780789737977_p0.jpg?v=1763806699","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780789737977","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}