{"product_id":"9780789750068","title":"Google+ for Business: How Google's Social Network Changes Everything","description":"\u003cp\u003e \u003cb\u003eThe \u003cb\u003e100% Updated, \u003c\/b\u003eStart-to-Finish Guide to Profiting from Google+!\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003cb\u003e \u003cbr\u003e \u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eGoogle+ is quickly maturing into an incredibly valuable channel for profitable business--and, because many of your competitors haven’t discovered it yet, it offers you \u003ci\u003ehuge \u003c\/i\u003enew opportunities. \u003ci\u003eGoogle+ for Business, \u003c\/i\u003eSecond Edition, will help you grab those opportunities \u003ci\u003eright now. \u003c\/i\u003eTop social media speaker and business advisor Chris Brogan will help you get great results fast, without wasting time or money. This fully updated second edition distills the experiences of leading-edge Google+ business adopters into powerful tactical recipes for everything from lead generation and nurturing to direct sales. Packed with new examples and case studies, it guides you through using Google+ for promotion, customer service, community building, referrals, collaboration, and much more. From start to finish, the focus is on \u003cb\u003eresults: \u003c\/b\u003e \u003ci\u003egenerating more customers and more cash at the lowest possible cost!\u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003e \u003c\/i\u003e \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cul\u003e \u003cli\u003eMake the right first moves after you’ve signed up for Google+\u003c\/li\u003e \u003cli\u003eLeverage the newest Google+ features to drive even more business value\u003c\/li\u003e \u003cli\u003eTake advantage of deepening links between Google+ and Google Search\u003c\/li\u003e \u003cli\u003eImplement today’s most effective Google+ strategies and tactics\u003c\/li\u003e \u003cli\u003eUse Google+ to drive more traffic to your main site and improve its searchability and discovery\u003c\/li\u003e \u003cli\u003eShorten the buying cycle through better prospecting, lead generation, and nurturing\u003c\/li\u003e \u003cli\u003eBuild a vital Google+ community around your products, services, and people\u003c\/li\u003e \u003cli\u003eIntegrate Google+ into your current online\/digital strategies\u003c\/li\u003e \u003cli\u003eUse Google+ video and videoconferencing to deepen relationships, solve problems, and make sales\u003c\/li\u003e \u003cli\u003eOrganize contacts and interactions more effectively with Google+ Circles\u003c\/li\u003e \u003cli\u003eCreate Google+ posts that draw attention and spark conversations\u003c\/li\u003e \u003c\/ul\u003e","brand":"Que","offers":[{"title":"Default Title","offer_id":47011301458160,"sku":"9780789750068","price":24.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780789750068_p0.jpg?v=1763666542","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780789750068","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}