{"product_id":"9780803921368","title":"Models for Innovation Diffusion","description":"\u003cp\u003eMahajan and Peterson have provided an introduction to diffusion models that bridges the disciplines and sets out the basic findings in a clear and consistent way. Their book is a lucid, state-of-the-art description of the powerful tools for investigating the temporal diffusion of any innovation. The approach they use is abstract and general, but the inclusion of a number of helpful examples makes it accessible to a wider range of readers.\u003c\/p\u003e","brand":"SAGE Publications","offers":[{"title":"Default Title","offer_id":47030951248112,"sku":"9780803921368","price":22.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780803921368_p0.jpg?v=1763727640","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780803921368","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}