{"product_id":"9780814401675","title":"The Accidental Entrepreneur","description":"\u003cp\u003eLike many business owners, Susan-Urquhart Brown never expected to end up as an entrepreneur. Launching her own business spoke to her passions, but she soon realized there was much more to being a successful owner than she ever expected. In \u003ci\u003eThe Accidental Entrepreneur\u003c\/i\u003e, she takes all the mystery out of going solo. For those who are just beginning to consider starting a venture as well as those who want to take their organization to the next level, she offers advice on what works and what doesn’t. With hard-won wisdom and empathy, she shows readers:\u003cbr\u003e• the 8 questions everyone should ask up front \u003cbr\u003e• the top 10 traits of the successful entrepreneur \u003cbr\u003e• how to obtain a license and sellers permit \u003cbr\u003e• the best way to create a business plan \u003cbr\u003e• 10 simple ways to get referrals \u003cbr\u003e• the 6 secrets of marketing a business \u003cbr\u003e• smart tips for investing and finance \u003cbr\u003e• ways to avoid burnout \u003cbr\u003e• how to avoid the 7 biggest pitfalls in business\u003c\/p\u003e\u003cp\u003eStarting one’s own business should be exciting, not scary. This is the one book that will show readers how to create a successful and fulfilling venture they can be proud of.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e","brand":"AMACOM","offers":[{"title":"Default Title","offer_id":47016728166640,"sku":"9780814401675","price":17.95,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780814401675_p0.jpg?v=1763751309","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780814401675","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}