{"product_id":"9780814410288","title":"Red-Hot Selling: Power Techniques That Win Even the Toughest Sale","description":"No matter what, where, and to whom you sell, everything you do fits into one of three phases of the sales process: Planning, Execution, and Closing. True red-hot sellers know exactly what each phase encompasses, and the rest of us can learn in the time it takes to read this ultra-practical book. Red-Hot Selling presents a simple, start-to-finish sales process for new sales professionals and veterans alike that shows how to: Eliminate the peaks and valleys in your sales cycle ? Manage your time for optimum results ? Ask your customers and prospects the six most powerful questions ? Find and penetrate the best accounts ? Create and deliver dynamic sales presentations and winning proposals ? Beat back objections ? And much more Red-Hot Selling also includes the author's powerful three-tiered planning process, proprietary tools including the Meeting Management Worksheet?, and the best closing techniques in the business-plus can't-miss secrets for distinguishing your product or service in a competitive market. Selling may be tough, but it's not complicated. With this one-of-a-kind guide, you can streamline your job, kick-start your career, and send your earnings sky-high!","brand":"AMACOM","offers":[{"title":"Default Title","offer_id":47124039106800,"sku":"9780814410288","price":10.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780814410288_p0.jpg?v=1763745019","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780814410288","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}