{"product_id":"9780814420881","title":"The AMA Handbook of Project Management, Chapter 35: New Product Development, Issues for Project Management","description":"Comparing and contrasting project and product. How product development projects begin. Discussion of requirements management. Project approaches: buy or build? Iterative or Waterfall? Stages and progress in a PD project. Customer involvement. Product justification explained. Role of PM in manufacturing and field support, and in preparing for sales.","brand":"AMACOM","offers":[{"title":"Default Title","offer_id":47129635487984,"sku":"9780814420881","price":2.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0737\/7593\/9824\/files\/9780814420881_p0.jpg?v=1763740638","url":"https:\/\/shop-qa.barnesandnoble.com\/products\/9780814420881","provider":"Barnes \u0026 Noble (DEV)","version":"1.0","type":"link"}